In the Zone with Collin Fat March 2020

In The Zone
March 2020

By: Collin Fat, Zone 7 Representative
Sacramento Valley Region

PCA National Staff Meeting:
One of my responsibilities as your Zone Rep is to attend the annual national staff meeting and the board of directors
meeting at Parade each year. This year the National staff meeting was held in Dallas with the executive council, national
staff and all national committee chairs in attendance. As a Zone Rep we get the latest updates from all the national
chairs on issues related to club racing, social media best practices, policies and procedures as they relate to your club’s
bylaws, updates on the 2020 Region Procedures Manual, issues related to safety procedures, Parade, Treffen,
membership growth, the financial state of the club, and the general direction the executive council is planning on taking
the club. Following is my report to you, the members of Zone 7.
Financial Conditions and Membership Growth:
The club continues to be in a strong financial condition and plans on reinvesting funds in the year by continuing the
quarterly region subsidies. You need to remember that the region subsidies are only made possible if the club reaches
certain thresholds as established by the club’s annual budget. Region subsidies can vary year to year. PCA continues to
be the only car club in the United States that has grown over the past year while other clubs like SCCA, BMW, and
Mercedes have either remained flat or have shown a decline in membership. For 2019, PCA allocated about $90,000 to
promoting and marketing membership to owners of Porsche automobiles and the return on investment has been
substantial with membership growth near 3 percent. The leadership of the club continues to focus its efforts on growing
its membership while increasing its support at the regional level. The overall health of the club is in good shape.
Social Media:
Most clubs have a social media chair that handles its Facebook, Twitter, and Instagram postings. However, having a
presence on social media comes with some responsibilities and risks. National Social Media chair, Maggie Goodman,
reminded all Zone reps of some of the pitfalls and issues related to postings on social media that surprised me. She
reported an incident where a member posted a photo of a member taking a selfie of himself while clearly crossing the
double line on what appeared to be a twisty back road and also several incidents regarding inappropriate content not in
keeping with PCA guidelines. There were no issues cited for the regions in Zone 7. Good job managing your social media.
However, Maggie did point out that some of the inappropriate content was posted from regions that have a Facebook
group format versus a Facebook page format. With the group format, non-members from outside the club can post
which can result in issues while the page format is preferred.
West Coast Race Series:
For 2020, PCA club racing is thriving while on the West Coast, our series has fewer club races scheduled than in 2019.
Most of the club racing on the West Coast has occurred between Zone 7 and Zone 8 with both Zones hosting 5-7 events

in 2019. For 2020, Zone 8 is only hosting one event; The Festival of Speed. Zone 7 has scheduled 7 events for 2020.
National club race chair, West Dillard, reported that club racing has experienced modest growth over the past year but
that competition for track events across the nation has increased with other car clubs and organizations competing for
Parade and Treffen:
Porsche Parade Palm Springs opened registration for phase 1 recently and so far 865 members have registered. This
compares favorably with registration at this point in time with Parade Spokane which had similar numbers. There was an
apparent glitch with the room block held for Parade resulting in some members being put on a wait list even though
plenty of rooms were available. Parade chair, Ron Gordon, reported that rooms are available and should be when phase
2 registration opens on March 31 st . If you are considering attending Parade this year, I highly recommend that you
register for your room now. I think many members have been thinking that a Parade held in June in the California desert
would have low attendance, but I think so far that registration has shown that Parade again will be a huge success
regardless of the weather.
Harry Season, Treffen national chair, reports that Treffen Broadmoor sold out in about 18 minutes. Congratulations to
the 26 members in Zone 7 who were lucky enough to be able to sign up. There is a waiting list in effect for the event so if
you have a desire to attend, get yourself on the wait list. Treffen Greenbrier registration will open shortly after Treffen
Broadmoor and again is expected to sell out. For members wondering why PCA has limited attendance to a Treffen to
150 cars, the answer is the desire to keep the event small and deliver and high quality experience that is different from

PCA Region Subsidy Increase:
Effective January 1, 2020, PCA has increased all region subsidies by some 40 percent. The following region subsidies are
now in effect:
PCA National Subsidy Update
Subsidy Past New % change
Hospitality Park 250 500 50
2 Event Multi Region 300 500 40
3 Event Multi Region 400 750 47
Charity 450 750 40
PCA Register Group 2 event 300 500 40
PCA Register Group 3 event 400 750 47
Region New Member Social 250 500 50

Events of Interest:

CRAB 38 will be hosted by Sacramento Valley Region, May 29-31. Registration for this event is now open at: . Shasta Region will host the Zone 7 Tour again on June 11 -15. Porsche Parade 2020 will be
held from June 21 – 27 th at the La Quinta Resort in La Quinta, CA. with phase one registration now open and phase 2
registration opening on March 31 st . This is the phase where you register for tours, banquets, and the competition events.
The tours have been extremely popular and generally sell out. Sierra Nevada Region will host the Mammoth Tour July

25-26. Treffen 2020 to be held at the Broadmoor in Colorado Springs from April 29 th to May 3 rd is sold out with a waiting
list in effect. Registration for the fall Treffen at the Greenbrier Resort in West Virginia from September 16-20 th will open
shortly after Treffen Broadmoor so for those of you who may have an interest in attending watch your emails for a
notice. For more information on registration, go to Remember that past Treffens have sold out in as
little as one hour due to their growing popularity!
Events and Dates of Interest:
 Monday, March 9th – registration closes for Zone 7 Concours Judging School. Limited to 60 people.
 Monday, March 23rd – registration closes for LPR 50th Anniversary Gala.

50th Anniversary Celebration

 Tuesday, March 31st – registration for Phase 2 of the Porsche Parade opens.

1) Spring Treffen at the Broadmoor in Colorado Springs; April 29-May 2;
SOLD OUT – wait list in effect
2) Loma Prieta Region 50th Anniversary; March 28; register at MotorsportReg with keyword search of 'LPR'
3) CRAB 38 hosted by Sacramento Valley Region; May 29-31;
4) Zone 7 Tour by Shasta Region; June 11-15; SOLD OUT – wait list in effect
5) Porsche Parade at the La Quinta Resort in La Quinta; June 21-27; Phase 1 registration is OPEN;
6) Mammoth Tour by Sierra Nevada Region; July 24-26;
7) Werks Reunion in Monterey; August 14, featuring the Porsche 914;
8) Fall Treffen at the Greenbrier Resort in West Virginia; September 16-19;
Note that past Treffens have sold out in as little as one hour due to their growing popularity.
The Porsche Parade has a two phase registration process. Phase 1 is for Parade registration and accommodations. Phase
2 will be for registration for events and banquets. The second phase registration will occur on March 31st.